01
The challenge
The clinic sought to strengthen digital acquisition and increase the volume of patient enquiries. The available historical evidence identifies a need to connect the patient journey across relevant acquisition and digital touchpoints, but does not document detailed channel-level tactics.
02
The strategy
LeadFynix took an integrated acquisition approach, bringing search, paid acquisition, digital experience and lead generation together around a clearer route to patient enquiry. The objective was to support the journey as one connected system rather than present the outcome as the result of any single channel.
03
Implementation
The engagement was delivered over a three-month measured period. Work was aligned across the four recorded service areas—search, paid acquisition, digital experience and lead generation—with attention focused on supporting the route from digital demand to patient enquiry.
The surviving historical material does not provide sufficient detail to attribute individual changes to particular platforms, campaigns or tactics.
04
Outcomes
During the measured period, monthly patient enquiries increased from 20 to more than 80. The historical evidence also records a 375% increase in website traffic, a £29 cost per qualified lead and a £48 cost per appointment.
These figures describe this confidential engagement in its own market and starting context. They are not presented as guaranteed or universal outcomes.
